Collaborations & Partnerships

What we do for you

  • Assist galleries, artists, and cultural organizations to develop creative partnerships and collaborations that generate buzz, intrigue, and commercial success.
  • Guide you in designing collaborations that go beyond “just pairing things together” by crafting stories that support the partnership and resonate with audiences.
  • Show how unusual or strategic pairings can expand reach by drawing from each artist’s or partner’s fan base.
  • Demonstrate how collaborations provide fresh marketing and editorial material that often outperforms traditional advertising.
  • Teach ways to pair partnerships with non-profits or community causes to deepen impact and strengthen collector relationships.

What engagement looks like

  • Ongoing Support: We coach you through managing the collaboration process—avoiding missteps, amplifying successes, and ensuring the results create lasting impact.
  • Exploration Sessions: We work together to brainstorm both traditional and out-of-the-box collaborations tailored to your gallery, artists, or art organization.
  • Curatorial Guidance: Ivan applies his experience from Patina Gallery to help design partnerships that feel authentic, synergistic, and story-driven.
  • Strategic Planning: We map out how these collaborations can be staged, marketed, and promoted to maximize press coverage and sales potential.
  • Community Engagement: Together, we build partnerships that not only spark new visitors but also deepen ties with your community and VIP clients.